V will continue to improve the TV experience while gradually introducing new services and capabilities designed to make the home smarter, simpler, and more connected.
V stays in the background, so content, brands, and partners can take the spotlight. With seamless, intuitive experiences that deliver real engagement.
V is built as an open, neutral platform. Open to partners. Open to services. Open to choice. Always and everywhere.
From global reach and tailored content to monetization and speed-to-market, V gives OEMs, advertisers, and content partners the tools to grow - without limits or friction
The V platforms stays in the background, allowing content, brands, and partners to take the spotlight. A seamless, intuitive user experiences that delivers real engagement.
V is built as an open TV OS, a neutral platform that's open to partners. Open to services. Open to choice. Always accessible and available everywhere.
From global reach and tailored content to monetization and speed-to-market, V gives OEMs, advertisers, and content partners the tools to grow - without limits or friction
V began as VIDAA, with a vision to simplify the TV experience and quickly evolved into a global platform, that integrates top-tier streaming content and services to meet the diverse needs of users at home. Today, V continues to innovate, delivering seamless entertainment, commerce and AI assistance at home through VIDAA OS.
VIDAA OS is more than just a smart TV operating system. It’s a connected entertainment platform designed to enhance the viewer experience while staying completely out of the way.
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V will continue to improve the TV experience while gradually introducing new services and capabilities designed to make the home smarter, simpler, and more connected.
V is the platform brand, and HomeOS is the TV operating system within the V ecosystem. Together they will support services for users, partners, and the broader home experience.
Partners continue to work with the same platform, teams, and processes. The rebrand provides a clearer structure and long-term platform direction.
No. Your account, installed apps, and subscriptions remain the same and continue to work as usual.
No action is required. Any updates related to the rebrand are handled automatically through normal software updates.
Yes. Your TV will continue to work exactly as before. The name change will not affect how you use your TV or access apps and content.
No. HomeOS is the evolution of VIDAA OS. It builds on the same technology foundation, with ongoing improvements delivered over time.
HomeOS is the new name for the VIDAA OS. It continues to power TVs with the same core experience, user interface, content and features.
The new name reflects the platform’s expanded ambition beyond TV software, while keeping the simplicity and familiarity that made VIDAA successful.
