REBRANDING ANNOUNCEMENT

A Global Platform for the Home

VIDAA enters a new chapter.
Our company name changes from VIDAA to V.

An open platform powering the future of TV, globally by connecting streaming services, experiences, and partners across the home.

The company name has changed, but our commitment remains the same:

To deliver the fastest, seamless, intuitive experiences that connect people to the content they love. Our new new identity reflects the evolution into a full-scale global platform for the home.

Before
After

V is transforming television into an intelligent gateway that creates a stronger, more scalable value proposition for consumers, brands and partners. 

V carries a simple idea:
A unified platform that connects content, commerce, payments, AI assistance, and home control - through the television. 


At the core is our state-of-the-art TV operating system, VIDAA OS, the fastest TVOS in the world, super aggregating the best global and local video content and powering a seamless experience.

We are reimagining what a home platform can be, and preparing to bring more innovation, convenience and value to families worldwide.

"For decades, the television has been the heart of the home, but the way people use it hasn't evolved. With V and V Home, we are reimagining the TV as an intelligent companion for everyday life-one that understands context, supports families, and quietly brings the home to life."

Guy Edri

Co-Founder & CEO

FAQs

What can people expect next from V?

V will continue to improve the TV experience while gradually introducing new services and capabilities designed to make the home smarter, simpler, and more connected.

How do V and HomeOS relate to each other?

V is the platform brand, and HomeOS is the TV operating system within the V ecosystem. Together they will support services for users, partners, and the broader home experience.

What does this change mean for partners?

Partners continue to work with the same platform, teams, and processes. The rebrand provides a clearer structure and long-term platform direction.

Will my account, apps, or subscriptions be affected?

No. Your account, installed apps, and subscriptions remain the same and continue to work as usual.

Do I need to do anything because of the rebranding?

No action is required. Any updates related to the rebrand are handled automatically through normal software updates.

Will my TV still work the same way?

Yes. Your TV will continue to work exactly as before. The name change will not affect how you use your TV or access apps and content.

Is HomeOS a new operating system?

No. HomeOS is the evolution of VIDAA OS. It builds on the same technology foundation, with ongoing improvements delivered over time.

Is HomeOS the same as VIDAA OS?

HomeOS is the new name for the VIDAA OS. It continues to power TVs with the same core experience, user interface, content and features.

Why did VIDAA change its name to V?

The new name reflects the platform’s expanded ambition beyond TV software, while keeping the simplicity and familiarity that made VIDAA successful.

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