V has successfully launched the Monomax application in Thailand, marking a significant step forward in expanding the platform’s sports and premium content offering in Southeast Asia.
Monomax is a major streaming service in Thailand and a key rights holder for the English Premier League, one of the most followed sports leagues globally. The integration enables viewers to access live matches directly through V-powered Smart TVs, significantly enhancing the platform’s value proposition for sports fans.
In addition to live football, Monomax provides:
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A broad catalog of movies and series
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Premium entertainment content tailored for Thai audiences
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A seamless viewing experience across live and on-demand formats
Thailand represents a highly competitive and sports-driven market, and the addition of Monomax strengthens V’s position by combining premium sports rights with a comprehensive entertainment offering.
The successful rollout was achieved through close collaboration between V’s engineering, QA, partner integration, and regional teams. A special shoutout to Robert, Stella and Irena for bringing this one across the line. And a huge thank you to the team at Hisense ASEAN for their unwavering support.
