VIDAA has officially launched the VRT MAX application on its platform in Belgium, marking an important addition to our European public broadcaster partnerships. Operated by VRT, Belgium’s Flemish public broadcaster, VRT MAX serves as a central digital hub for live television, catch-up services, original series, documentaries, news, and cultural programming.
Belgium is a strategically important market for VIDAA, where public service media plays a vital role in delivering high-quality, locally relevant content. By integrating VRT MAX, VIDAA ensures that Flemish audiences can easily access trusted national programming through a seamless Smart TV experience.
This launch was made possible through close collaboration between VIDAA’s engineering, QA, business development, and content operations teams alongside VRT’s digital and technical teams. Thank you to everyone involved for delivering a smooth and impactful rollout.
