VIDAA has launched seven localized Euronews channels, significantly expanding the news offering within TV Channels.
The new services are available in Polish, Portuguese, Spanish, Italian, German, French, and English. This launch is particularly important because news is one of the areas where localization matters most. Audiences may be following the same major international events, but access to news in their own language is crucial. It makes information easier to understand, more accessible, and more relevant to everyday life.
For VIDAA, building a strong news proposition therefore means more than adding international news brands. It means working with those partners to make their reporting accessible to viewers in the languages they actually use. Euronews is an ideal partner for this approach, combining international scale and perspective with dedicated localized services. The launch also demonstrates the flexibility of TV Channels: using our global scale to deliver experiences that remain genuinely relevant market by market and language by language. Thank you to our partners at Euronews and congratulations to all the teams involved in delivering this important multi-language rollout.
