VIDAA has added two Bloomberg-branded channels to its platform in the UK, France, Italy, and Spain, expanding its lineup of trusted, business-focused streaming options. The launch reinforces VIDAA’s editorial offering with a globally recognized source of financial and economic news. The Bloomberg TV+ channel delivers 24/7 business coverage, including real-time market updates, economic analysis, CEO interviews, and reporting from key financial centers. It serves as a go-to destination for professionals and viewers interested in the global economy.
The second channel, Bloomberg Originals, features documentaries, feature programs, and series focused on innovation, tech, leadership, and the people shaping the world economy. It adds long-form storytelling and context to Bloomberg’s fast-paced news feed. Both channels are now streaming for free via the TV Channels section and EPG on VIDAA-enabled devices in all four countries. Teams should update promotional visuals and content carousels as needed. For marketing materials or localization queries, please contact the Content Partnerships team.
