VIDAA has launched the Tennis Channel, a premier destination for professional tennis, across its platform. The channel provides comprehensive coverage of the entire tennis season, including live matches, replays, and original programming from the ATP Tour, WTA Tour, Davis Cup, and Billie Jean King Cup. This strategic addition significantly enhances our sports content lineup and directly targets the large and passionate global tennis audience. The partnership was secured by our sports content acquisition team and is a key part of our strategy to offer dedicated, premium sports networks that drive subscriber engagement and retention.
