V has officially launched the ETB ON application on VIDAA OS in Spain, with availability in France planned later this week.
ETB ON is the streaming platform of EITB, the public broadcaster of the Basque Country, providing viewers with access to:
- Regional news
- Entertainment
- Documentaries
- Sports
- Cultural programming
- On-demand content
This launch is another important step in VIDAA’s strategy of working closely with regional broadcasters.
While global streaming services remain an essential part of the platform, regional services like ETB ON provide something equally valuable: local language programming, regional identity, cultural heritage, and trusted public-service content.
Making these services easily accessible ensures VIDAA remains relevant to viewers in every market by combining international entertainment with the content that people watch every day.
The rollout in France also reflects the importance of serving Basque-speaking audiences across borders.
