V Strengthens Commercial Growth in MENA with DMS Partnership

V has signed a strategic advertising sales agreement with DMS, part of the Choueiri Group, marking another major milestone in the company’s expansion across the Middle East and North Africa. DMS is one of the region’s leading media organizations, with deep relationships across agencies, advertisers, and brands throughout MENA. The partnership follows a period of rapid growth for V in the region, including numerous launches of local streaming applications, broadcaster partnerships, and the expansion of TV Channels.

As the platform continues to grow its audience and content offering, building a strong commercial ecosystem becomes increasingly important.

By partnering with DMS, V is creating new opportunities for advertisers while strengthening the long-term sustainability of its Connected TV platform. A special thank you goes to everyone involved over the past several months whose collaboration, trust, and dedication made this important partnership possible.

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